Deep Need

Listening to chaper 10 of The End of Poverty.
The author briefly talked about the "deep need" of Philanthropy.
Being an Economist, not a Psychologiest, of course he was not able to elaborate on it.
But it reminds me of the "Social Responsibility" competency identified in the China CEO study. Our data and our understanding of human motivation, especially the high need for power, would make a strong and insteresting point.